Innovation · March 12, 2026 · 8 min read

The UPF50+ straw hat, patented.

Three years of R&D, four braid-weight experiments, and the first Chinese patent for sun-protective ribbon hats. The story behind a technology that now ships on 1M+ hats per year.

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Three years of R&D, four braid-weight experiments, and the first Chinese patent for sun-protective ribbon hats. The story behind a technology that now ships on 1M+ hats per year.

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